VIVAAN New York is a lasting legacy of artistic values of exquisite fine jewelry collected by an exclusive global clientele. The collections are inspired by the elements of nature and showcase rose-cut, old mine cut, raw and slice diamonds in a rich palate of vivid color combinations from natural fancy colored diamonds...

VIVAAN is about uplifting energy and consciousness. The unearthed raw gemstones from the VIVAAN collections have a level of consciousness and their natural powers can be brought forth by holistically charging them. VIVAAN jewelry collections with the enhanced 'Earthly Consciousness' are a great asset to keep in the family for generations to come. The designer Surbhi shares “Diamonds and essentially all natural gemstones have unique energies that can be attuned for raising one’s individual Awareness”. (See her interview about that practice with JCK Editor and INSTORE Magazine).